Market analysis on flat steel in Bangladesh (November 2018)
- March 3, 2020
- Posted by: ThemeNut
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Client: A Reputed Japanese Trading Company
This study investigated the existing market of flat steel products –Hot-rolled, Cold rolled and Coated steel. Growth potential of secondary industries – Pipe & Tube, Shipbuilding, Pre-engineered building (PEB), Bicycle & Motorbike, Home Appliance (AC, refrigerator and Microwave) – which are strongly related with the flat steel had also been explored.
The specific objectives of the study included:
- Situation analysis – assessment of market size (for last 5 years) for the respective industries to understand the market trend
- Competition in the market – a comprehensive analysis of the market to explore how it had shifted in the past 5 years
- Competitor analysis – identified major competitors and their resource capabilities, market share and brand value
- Political and legal overview – assessed government policy such as types of interventions, import and other trade barriers for current and potential future ventures
- Market potential